Wednesday 8 September 2010

Co-Operative Ethics

After talking to a few people about what they think are good, one person mentioned The Co-Operative as a good company for ethics. He explained how they used the traffic light system on their products to mark what is good for you to be healthy ect.

Another person said the company is really good for fair-trade and looking after their farmers and putting money back into the community.

I can remember the advert below for its Bob Dylan song Blowing in the wind, but never realised why the song was used or understood why the scenes in the video where chosen.
Bob Dylan- Blowing In The Wind- Co-Operative Advertisement

A Short video that explains the above advertisement.

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